So much picture quality for so little environmental impact
Sony® BRAVIA® LCD HDTVs are developed with consideration for the environment. This means reducing environmental impact throughout the entire lifecycle of the product. From the way they are shipped to your local store to how little energy they consume in your home, to how they are eventually disposed of, Sony TVs and LCD displays are made to have the smallest impact on the environment possible. Most of Sony BRAVIA HDTVs exceed ENERGY STAR® Specifications, reducing energy consumption while still delivering stunning images.
Models such as the Sony BRAVIA EX720 series LCD HDTV meet ENERGY STAR® 5.3 Specifications, consuming the same amount of power as a traditional 60W light bulb*! LED backlit LCD panels, found on many of our newest models, minimize power consumption while in use. In addition, an Eco-Switch on select models enables zero power consumption when the display is off. Sony BRAVIA® LCD HDTVs also feature the innovative Ambient Sensor. It automatically adjusts brightness of the screen to match the ambient light in the room – optimizing picture quality while minimizing energy usage.
Models like EX720 series also feature a Presence Sensor. This innovative piece of technology ensures no energy is wasted when you leave the room. Using motion detectors, the TV can tell when you are watching and when you are not present. Leave the room for a preset amount of time and the TV will put itself into standby mode. This means less energy is consumed on average and fewer greenhouse gases are emitted overall. Conservation of valuable resources is now more important than ever and technology like the Presence Sensor is one way Sony is making a difference.
*32" EX720 series LCD HDTV in On Mode
Blu-ray Disc™ Players go green
The BDP-S380 Blu-ray Disc™ Player model*, compared to Sony's previous generation model, features 20% reduced power consumption in stand-by mode. BDP-S380 automatically enters a standby mode if the player has not been operated for a continuous 30 minutes, preventing unnecessary power consumption when the user forgets to switch off the power. Packaging carton size has also been reduced for improved distribution efficiency. As a result, CO2 emissions are lowered, reducing the environmental load.
*BDP-S380 Blu-ray Disc™ Player
Eco-consciousness without compromising performance
The 3D-capable XBR-HX929* series features brilliant XBR premium picture quality, Intelligent Peak LED backlight and OptiContrast panel technology for outstanding contrast. The Intelligent Peak LED Backlight can increase brightness or dim the light level, area by area, providing the best contrast in a Sony TV. The full array of LEDs directly behind the screen also means you can enjoy an intensely vibrant picture without consuming excessive amounts of energy. Even when enjoying an exciting 3D experience, the power requirement of Sony’s LED TV’s still remains almost the same as when watching regularly 2D TV, whereas other 3D flat panel TV technologies can consume more than twice the normal amount!
*HBR-HX929
.
Engineered to recycle
Waste plastics from optical disc manufacturing are converted into recycled plastic for use in Alpha cameras.
A full total of 21 exterior parts of the SLT-A55V series is made from recycled plastic.
Recycled plastic at a 10% recycled material rate is used for the cabinet and internal components of the 2011 SLT-A35*. Operating energy consumption has also been reduced by approximately 22% compared with the 2010 model SLT-A33.
*SLT-A35
VAIO® C Series
Thinner, lighter VAIO® notebooks require less energy and reduce consumption and depletion of materials. The majority of VAIO computer models are ENERGY STAR® 5.0 compliant and have received either EPEAT Gold or Silver rankings. This means they use less power, affecting energy bills, and reduced greenhouse gas emissions.
.